The company

NOVYUP

NOVYUP is an independent publisher of digital platforms based in Valbonne, at the heart of Sophia Antipolis. The company designs, builds and operates its own SaaS products in health, knowledge and digital accessibility.

The model

A publisher, not an agency

A product you operate yourself for five years is not built the way you build a project you hand over and leave.

NOVYUP does not deliver projects for third parties. It designs its own products, operates them and owns their support over the long run.

That choice drives every technical decision. Compliance, hosting and technical debt stop being things to postpone, because nobody else will inherit them.

This is the substantive difference from an agency: we do not hand a project over and move to the next one, we stay in front of our own.

Who we work with

Working with NOVYUP

Three audiences, three ways to start a conversation.

Practitioners and care facilities

Listing on ToubibTrip once degrees, medical board registration and professional insurance are verified, then appointment management from a dedicated portal.

B2B partners

Insurers, assistance companies, hotels and travel agencies get a dedicated space and an API integration. Terms are discussed case by case.

Founders, designers and product teams

Kitable turns a Figma file into a complete application — interface, database, authentication, API and deployment — with code you can export at any time.

Commitments

What we guarantee

Commitments you can check, rather than values you would have to take on trust.

  • Health data stays in France

    It is hosted with an HDS-certified provider, with an impact assessment and processing register kept current.

  • No percentage on medical procedures

    The model rests on fixed service fees, subscriptions and B2B contracts. What a practitioner earns does not depend on us.

  • Data is neither sold nor mined

    No transfer to third parties, no advertising use, no model training on our users' data.

  • Accessibility is designed in, not audited afterwards

    Products follow the standards from the design stage. An audit that arrives at the end only prices what should have been avoided.

Scope

What we do not do

  • No development for hire and no staff augmentation: we have no time to sell.

  • No resale or brokerage of data, in any form.

  • No commission on care, and no pay indexed to consultation volume.

The structure

How a small company carries four products

A core paid for once

Domain API, design system, deployment pipeline and observability are shared. Each new product inherits work already done instead of redoing it.

Chosen sectors

Health, knowledge, accessibility: three fields where a mistake has a real cost for the end user, and where regulatory obligations are part of the product from the first line of code.

Reinforcements per phase

The tight team is joined by specialists when a phase calls for it — audit, translation, regulatory expertise — without a permanent structure to carry.

Trajectory

Where the company stands

  1. February 2026The company is incorporated

    NOVYUP was registered on 6 February 2026 with the Grasse trade and companies register, as a single-shareholder simplified joint-stock company, with its office in Valbonne.

  2. 2026Building the shared core

    Domain API, design system, deployment pipeline and observability — the base every later product inherits.

  3. Late 2026First production release

    ToubibTrip, with go-live targeted between September and November 2026.

  4. NextThe products that follow

    TabibManasik in testing with a small number of agencies; WikiAI and Kitable under construction.

Company details
Legal formSASU with €1,000 share capital
Registered office4 rue Soutrane, 06560 Valbonne, France
RegistrationGrasse trade register
PresidentFaouzi BEN ABDALLAH
ActivityDesign, development and operation of digital platforms and SaaS solutions

Where the name comes from

"Novy" comes from the Slavic nový — new. "UP" carries elevation. The name reads like the plan: take an existing practice and lift it a notch.

A project or a question?

Partnerships, integrations, press — write to us directly.

Write to NOVYUP